How it works:
In early December the Reindeer In Here book and plush “magically” arrive for your child, setting the stage for a new yearly Christmas tradition. It’s their FIRST gift of the holiday season from Santa — and it came early! As the parent surprises their child with this unexpected early Christmas present, they introduce them to the special “untold” story of the reindeer.
As the story unfolds, the child learns that many years ago Santa asked his reindeer for some help in learning about each child’s true Christmas wishes. Santa told his reindeer that while he knew children all over the world, only some wrote him letters — so he wanted a way to KNOW EACH CHILD EVEN BETTER! One different little reindeer who was born with one antler smaller than the other and big blue eyes quickly suggested a different way to solve Santa’s conundrum. The little reindeer told Santa he should send his reindeer EARLY in the month of December to stay with the children so Santa could learn as much as possible about each child – where they live, what they like, what they do each day, where they go, who their family and friends are, and what their TRUE Christmas wishes are. Then every night while the child sleeps with the reindeer next to him or her, the reindeer writes notes to Santa detailing their daily adventures.
From that moment on, the bond begins with the child and their reindeer as they uncover what they should do with it every day leading up to Christmas. After naming their own reindeer, the child is encouraged to show it around, taking it on different adventures each day so that when Santa comes on Christmas Eve, he knows as much as possible about the child and can deliver their true Christmas wishes.
On Christmas Eve, the child will put their reindeer under the tree so it can greet Santa. After Santa finds the reindeer, it will go with him to guide his sleigh back to the North Pole until next year — when the child’s Christmas reindeer will return in early December to see its friend once more!
This holiday tradition will unfold for many years to come as the child looks forward to that magical time of year when their very own special Christmas friend comes back to see them again!